“You can trust us to do the job for you.”

"Do you think one short sentence at the end of your ad could cause a major increase in the level of trust customers place in you? Believe it or not, it’s true. Researchers found that placing the following statement at the end of an ad for a auto service firm caused their trust scores to jump as much as 33%!"

Interesting blog by Roger Dooley I thought you might like: Ten Words That Build Trust

Jessica Ehrlich

Art Director

jessicae@sightmarketing.com